For companies who want to comprehensively and economically seize the opportunities that Search Engines offer, we recommend this multi-faceted strategy.

First, a detailed initiative is undertaken to make sure the site is aligned (from a Best Practices standpoint) with Search Engines that rank sites via Natural Search (such as Google, Yahoo and MSN). Next, we combine the benefits of Natural Search with a hybrid paid search model to include Paid Inclusion, via a fixed-rate Cost Per Click (CPC) to produce highly targeted traffic and verifiable results in Yahoo. This is further complemented with a traditional paid search campaign, tailored to your needs.

Ongoing Support with a Dedicated Client Strategist

Keyword Research

Directory Submissions

Linking Strategy

Search Engine Optimization (SEO) review of site

Paid Search Campaign, to include Yahoo's Paid Inclusion Program